Artist Marketing: Social Media
I work as a Freelance consultant and Project manager with over 6 years of experience in Digital Marketing. I have built and supported 30+ brands from different industries. Furthermore, I have focused on Music Marketing, developing bespoke Release Strategies, Fan-building Initiatives, and Streaming promotions across DSPs.
With deep insights into Music Streaming, Algorithmic and Editorial Playlists, I want to support to develop new talent by creating strategies that align with each artist’s identity, narrative, and potential.
Release Strategy
Development of a Release Strategy alongside the Customer Journey
Channel (Growth) Strategy
Most profoundly on Meta Channels and TikTok.
DSP Marketing
Streaming Ads (Spotify, Apple Music, YouTube)
Content Creation
Communication Strategy, Fan Building, Audience Insights, Marketing & Promotion
Paid Media (Social + YT)
From Upper to Lower-Funnel, From Generating Buzz via Awareness & Engagement to Sales Conversions
Data Analysis & Reporting
Benchmark-Setting & Screening,
Optimization Processes, Reporting
Clients I'm working / I worked for:
ORF (AT) | PLM Music | thegoodheart agency | DJ Mag Germany | Reeperbahn Festival | Kontor New Media | Dachshund Records | O2 Music | ALDI NORD
Wanna work with me?
Let's get in touch then 👋🏽👋🏽👋🏽